If you want to reach new clients, an ads dental is the best approach. Most dental patients are in your community and the closer to your practice, the better. Online advertising is also an excellent option – with the average American spending over 38 hours per week on their phone, digital marketing is one of the fastest ways to connect with potential clients.
A slickly-designed billboard is another effective method. Eye-catching graphics and short copy are essential to make a good impression on your target audience. Be sure to include your practice name and number so the client can book an appointment right away.
Why Ads for Dental Services Matter More Than Ever
Social media is a great place to promote your practice, particularly with ads that resurface for those who have already visited your website but didn’t take action and schedule an appointment. Using humor (like this Instagram ad from Grand Street Dental and Neesh Dental) or showcasing before-and-after photos is another reliable approach.
Another way to reach prospective clients is through local service ads on Google. These ads can be customized to target a specific geographic area and are a cost-effective way to connect with new customers. To set up a local service ad, claim your business on Google and follow the prompts to add information about your practice, including license and insurance.
The Association for Dental Safety is committed to helping dental teams meet their infection control and patient safety needs. We have developed toolkits designed for dental teams, dental trade, consultants & speakers, and educators that support a commitment to safe visits.